Jung kook Big Heads
Big Heads Projects
Concept for an advertising design, credits to the Calvin Klein brand
The Calvin Klein x Jungkook collaboration embodies the pinnacle of modern celebrity branding.
The goal: to fuse the raw, muscular minimalism of a classic Jungkook photo shoot for CK with the iconic spring-head distortion of Steve Madden’s 2000s ads.
What drew me to this project was the opportunity to disrupt the idol’s “untouchable” image. Jungkook is known for his impeccable symmetry, worthy of haute couture: applying the “Big-Head” distortion creates a fascinating tension between his sophisticated, seductive CK persona and a playful, almost caricature-like eccentricity.
The Brief
Project duration :
4 hours per project
03/2026
Software Used
Where the project appears
RenéLody is an independent design studio founded by twin sisters René Neri and Melody.
We offer specialized services in brand, advertisement and motion design
to help you bring your goals to life, step by step.
Software Used
Where the project appears
The Calvin Klein x Jungkook collaboration embodies the pinnacle of modern celebrity branding.
The goal: to fuse the raw, muscular minimalism of a classic Jungkook photo shoot for CK with the iconic spring-head distortion of Steve Madden’s 2000s ads.
What drew me to this project was the opportunity to disrupt the idol’s “untouchable” image. Jungkook is known for his impeccable symmetry, worthy of haute couture: applying the “Big-Head” distortion creates a fascinating tension between his sophisticated, seductive CK persona and a playful, almost caricature-like eccentricity.
The Brief
Project duration :
4 hours per project
03/2026
Big Heads Projects
Concept for an advertising design, credits to the Calvin Klein brand
Jung kook Big Heads
RenéLody is an independent design studio founded by twin sisters René Neri and Melody.
We offer specialized services in brand, advertisement and motion design
to help you bring your goals to life, step by step.
The Calvin Klein x Jungkook collaboration embodies the pinnacle of modern celebrity branding.
The goal: to fuse the raw, muscular minimalism of a classic Jungkook photo shoot for CK with the iconic spring-head distortion of Steve Madden’s 2000s ads.
What drew me to this project was the opportunity to disrupt the idol’s “untouchable” image. Jungkook is known for his impeccable symmetry, worthy of haute couture: applying the “Big-Head” distortion creates a fascinating tension between his sophisticated, seductive CK persona and a playful, almost caricature-like eccentricity.
Jung kook Big Heads
Big Heads Projects
Concept for an advertising design, credits to the Calvin Klein brand
03/2026
The Brief
Software Used
Where the project appears
Project duration :
4 hours per project
RenéLody is an independent design studio founded by twin sisters René Neri and Melody.
We offer specialized services in brand, advertisement and motion design
to help you bring your goals to life, step by step.